Service
Company overview video
The video someone watches before calling you. One to three minutes to understand what you do, who for, and why you rather than someone else. Shot in Paris and the Île-de-France, from €900 excl. VAT.
What a company overview video is for
Being understood quickly by someone who does not know you. It is the format that works longest: at the top of your website, in an email signature, opened in a sales meeting, sent to a prospect who is hesitating.
It settles a precise problem: your business is clear to you and opaque to a new contact. A text asks them to make an effort. A video spares them that.
What goes in it, and what does not
What goes in: what you do, who for, and what it changes for them. In that order. Images of your reality, not stock footage. A person speaking, because people believe a face.
What does not: the history since 1987, the org chart, the list of certifications, the chairman's word on values. It exists, it has its place, but not here. An overview video that tries to say everything to everyone says nothing to anyone.
If your need is precisely to carry values and commitments on a wider register, what you want is an institutional video, not this one.
How long
One to three minutes on your website. The visitor came on purpose, so they extend real attention.
The same film met in a LinkedIn feed does not have that credit: it needs a short version, fifteen to forty-five seconds, pointing to the full one. That is decided during framing, before filming, not in the edit where it becomes a patch. The detail per channel is in how long a corporate video should be.
How a project runs
Framing, thirty minutes, free and with no strings attached. We decide the angle, who speaks, what we film. You leave with a written scope and a firm figure.
The shoot, usually half a day to a day at your offices. The questions are prepared with the person speaking, beforehand. That is what separates a tense interview from a true one.
Delivery, first cut within three working days, then two rounds of revisions included. You walk away with the files, reusable everywhere.
To prepare whoever goes in front of the camera: getting a filmed interview right.
A real example
For the public launch of GEMS, the film had to make the project understandable to people who had never heard of it, and carry the energy of the team as much as the ambition.
Is this the right format for you?
If your prospects do not yet know what you do, then yes, start here.
If they know you but hesitate, a customer testimonial will reassure them more: nobody believes a company congratulating itself. And if the point is to exist regularly in a feed, then short formats are what you need. To decide: where to start.
Frequently asked questions
How long should a company overview video be?
Between one and three minutes when it lives on your own website. The visitor made the effort to come: they extend real attention, which they would not give to the same video met in a social feed.
What should go into a company overview video?
What you do, who for, and what changes for them. In that order. The company history, the org chart and the list of certifications belong on the “about” page, not in the video: they interest nobody who does not know you yet.
Do you need a script for a company overview video?
A written running order, yes. A text to recite word for word, rarely: it shows on camera. The most effective approach is the interview, where you answer prepared questions and the edit keeps what serves the message.
Who should speak in the overview video?
The director in most cases, because the viewer wants to see who carries the company. Someone from the shop floor works just as well when the subject is a concrete craft. What matters is that the person is prepared, not that they have a title.
How much does a company overview video cost?
From €900 excl. VAT at Studio Rouge Pomme for a simple two-minute video, based on a day rate of €600 and a day and a half of work. The price follows the scope of the project, not the length of the finished video.
Let's talk about your project.
Thirty minutes to understand what you want to produce, and to tell you frankly whether we are the right studio to do it.
Talk about your projectNot ready for a call yet? Start with the free video audit.